Marketplaces charge a commission for the sale of goods on their site. This commission depends on the category of goods in which you are trading. On average, it is from 15 to 30% per purchase.
If you calculate how much it costs you to sell a product and service an order, it is most likely much more expensive than 15-30% of the marketplace commission.
Consider the following components of your business that you need to implement to sell goods yourself:
- Ad expenses (Google, Yandex, Instagram, Facebook) – CPL
- Content creation
- Marketing employee
- Sales people
- CRM system
- IP telephony
- Computers / Headsets
- Box stacker
- Cash Service
- Shipping company fees
- Contracts with different companies
- You own courier network
- Returns problem
And a huge number of problems associated with bringing all this together and understanding, after all these expenses, does your business make money at all or not.
All these operations above can be done by marketplaces, and you will focus on giving the market a cool product!
Find out the exact commission of your product category on all marketplaces